Starting in 2001, Levack Media began building sites for a nationwide client list, including The Nutter Center (for RSI), The Dayton Ballet, and SpyBar Chicago.

I accidentally became the “It Girl” of the competition cheer industry after developing sites for Nfinity Shoes and the National Champion Georgia AllStars. While I never envisioned myself working almost exclusively in the cheer world, my success with such high-profile brands kept my schedule booked solid for years. I thrived on the competitive nature of the industry, with each new client pushing me to build something bigger and better, each hoping to become the next big thing.

Things escalated even further with the development of Mission Control, my custom content management system. Inspired by Apple’s ease of use, it allowed users in the early 2000s—many of whom were still nervous about these new, intimidating computers—to update their websites with confidence.